Following the organisation’s decision last October to focus on promoter-authorised resale, FEAT has updated its name to the Fully-authorised European Alliance for Ticketing.
Founded in 2019 as the Face-value European Alliance for Ticketing, the organisation is evolving to meet a more complex resale landscape. Unlike unauthorised websites, promoter-authorised systems ensure that purchasers of resale tickets for events are guaranteed entry. The promoter-authorised resale process involves the cancellation of the original ticket and the reissuance of a unique barcode to the new purchaser.
Consumers pay the price when resale happens via unauthorised third-party sites. In October 2025, over 1,700 fraudulent “resale” tickets were offered for Radiohead’s European tour before the general sale had even commenced. Similarly, German fans were turned away from several Florence + The Machine concerts earlier this year after purchasing fake or duplicated tickets from third-party sites.
Founding Director of FEAT, Neo Sala (CEO of Doctor Music) said: “In late 2022, a Spanish court convicted a fraudster of ‘reselling’ two tickets for a U2 concert in Madrid up to 65 times. They were ‘resold’ copies of the same barcode on several unauthorised sites. This scam demonstrates exactly why we need secure, official resale platforms. They are the only ones that can guarantee legitimate tickets”.